Tesco wants to increase its profitability in Central Europe

Tesco, the third largest retailer in the world, wants to increase its profitability in Central and Eastern Europe (Czech Republic, Hungary, Poland, Slovakia and Turkey).

 
The increase in profitability will be achieved by increasing sales, store openings, sales of additional services (insurance, banking), and by the increase  regional purchases.

 
Tesco wants to reorganize its hypermarkets, rapidly extend smaller stores, launch new online store. Tesco also plans to save money by buying more local products and by rationalizing  its 22 stores in 10 regional centers. 
 

 
The objective is to move from 12.9% return in 2010-11 to 14.6% in 2014-15.
 

source : reuters, isn