Total Produce introduced TotalExotics
Ireland
Wednesday 16 February 2011
MD
The Total Produce Group based in Ireland introduced its new "TotalExotics" product line at FRUIT LOGISTICA.
To help consumers become better acquainted with exotic fruit varieties, the packaging for this "Fruit for the Senses" lists information about the taste, along with instructions for cutting and eating the product. In addition, a QR code makes it possible to download information to smartphones.
Innovative ripening warehouses and special packaging ensure the products reach supermarkets in peak condition and ready-to-eat ripeness.
source : fruit logistica