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FIFA attacked for having 'unhealthy' sponsors
South Africa
Tuesday 15 June 2010
FJ
And when will there be a World Cup sponsored by the fruit and vegetable sector?
The FIFA World Cup has been attacked for having 'unhealthy' sponsors.
The World Cancer Research Fund said it was concerned about the potential impact of marketing by sponsors, which include McDonald's, Coca-Cola and Budweiser.
The World Cancer Research Fund also said the tournament should be an opportunity to promote active lifestyles.
Teresa Nightingale, the charity's general manager, said: "There is no doubt that when it comes to the fight against childhood obesity, football can be a force for good because it is a type of physical activity that is accessible to almost everyone”.
Source : bbc, prweek com
