Amfresh Group wins the FL Innovation Award with Onix oranges

The fruit impresses with its extraordinary colouring - from bright flaming orange to deep burgundy red - as well as its juicy, naturally pigmented flesh with an intense flavour. Its high antioxidant and vitamin content is particularly noteworthy. Grown in Spain, the Onix™ orange offers an impressive shelf life. The innovation comes from Germany, while AmFresh Spain Citrus markets the fruit as a "sustainable citrus wonder" for premium consumers.

Tremendous recognition

Patricia Sagarminaga, Global Director Marketing and Communications at Amfresh Group, said, "This is fantastic! We have this amazing, out-of-this-world fruit that is grown in the sunny orchards of Spain, and being able to deliver that to the world is such a gift. To win this award is a tremendous recognition for the breeder, the grower, and for everyone at Amfresh and Genesis Fresh."

Alizza Fruit™, Halloweena™ and Banzzai™

Part of Amfresh Group, Genesis Fresh breeding and editing company also presented Halloweena™ clementine, other award candidate presented on Fruit Logistica pre-show editorial, and Alizza Fruit™. The latest offers a new unique sensorial experience. it combines the grandeur of a succulent pomelo with the joyful intimacy of a sweet and juicy tangerine. Seedless, easy to peel, it bursts with the highest juice content originating from a stem and boasting an iconic orb shape.

Genesis Fresh success-stories

Genesis Fresh previously introduced Banzzai™ at FL 2022 and already started distributing it on UK and German supermarkets. The surprising mandarin variety is originated from Japan and exclusively grown in Europe by Amfresh. Banzzai™ is a natural hybrid of orange, satsuma, grapefruit and mandarin. It is a winner of the Superior Taste Award in 2020. Genesis Fresh develops 4 varieties portfolios: citrus Genesis with 12 citrus specialties, Berry Genesis (2 blueberry varieties today), Pom Genesis (4 varieties) and Genesis Exotics, so far with 2 kaki persimmon varieties today, soon with exotics innovations to be introduced.