Quality of Fresh Produce Most of All
Germany
Friday 13 April 2007
How indicated the research carried out by ZMP Agency in Germany, discount networks of shops lose customers since they offer really cheap merchandise but of a poor quality. Last year customers in Germany bought and consumed less vegetables, fruit and potatoes as aresult of higher prices of these products, likewise due to worse harvest. For example, potatoes' prices increased about 40%. But not only final price stimulates demand for agriculture products. Their quality is also very important. German customers prefer to buy less but the goods of better quality.