Lidl opens first markets
Switzerland
Friday 27 March 2009
German supermarket net Lidl opened first 13 markets in Switzerland.
Lidl prepared the offer of 1.800 products directed straight to Swiss clients what is double number of products as offered other German net Aldi when it entered Swiss market.
However Lidl will meet on Swiss market rather hard conditions to sell its products.
Other big supermarket nets as Migros and Coop had decreased their prices in January 2009 to the discount level.