New development for apple REGAL'IN ™

France

Monday 24 October 2016

REGAL'IN ™ REGALYOU cov is an apple with strong visual appeal, from red to bright pink color. fine texture, crisp and strong juiciness. Semi-sweet taste (Brix greater than 15, slightly acidic, aromatic), it maintains the taste characteristics and firmness in conservation for more than 10 months in normal cold.

After signing a sole agreement in 2015 with the BLUE WHALE Group for the development apples in France, it is the turn of the APOFRUIT group to sign a sole agreement for its development in Italy. Within the scope of these agreements and according to the results of experimentation in the different areas of production, both of the major actors in the apple sector will plant in the very short run a first objective of 100 hectares. The first tests at the level of retailers will be carried out this year but we are already able to announce that all the consumer tests carried out characterize it as a new pleasure-satisfactionfor the Consumer as its qualitative potential is so high. Other agreements are being negotiated in both hemispheres.

REGAL'IN REGALYOU (pbr) is the first variety of AGRO SELECTIONS FRUITS to integrate the apple sector in the CONCEPT REGAL'IN, a satisfaction guarantee signature for the consumers, that offers a multi-species range (peach - nectarine - apricot - cherries and apple) that meets the expectations of the majority of consumers : crunchy and melting fruit, coming with a flavor that combines the perfect balance between sugar, acidity and aroma.

REGAL'IN REGALYOU (pbr) is harvested, at once, at the end of September with a very luminous red to pink colorations on about 90% of the fruit. With a regular cylindrical form, it presents a strong visual appeal and a skin with low sensitivity to blemishes. Its potential taste is high, with a fine, crunchy texture and strong juiciness. With its semi-sweet flavor (Brix superior to 15, slightly acid, aromatic), it maintains its gustative specificities and its firmness in preservation during over 10 months in normal cold.

Resistant to scab, its weak level of sensitivity to powdery mildew and to aphids, its non alternance regardless of its harvest size as well as the non sensitivity of the harvests to the pre-harvests and preservations diseases make it a very performant ally for producers.

Remember that the REGAL'IN REGAL YOU (pbr) variety was nominated for its gustative qualities and for the concept to which it belongs.