An original promotion for Peru products at the 2018 FIFA World Cup

Peru is enjoying the participation of its national team in the FIFA World Cup 2018 to raise awareness of its products through Casa Perú Móvil, a truck that will track the movements of the Peruvian team and distribute products.

 

 

 

Peru's participation in the 2018 FIFA World Cup is a unique opportunity to showcase Peruvian products. PROMPERÚ and ADEX have set up an original initiative: Casa Perú Móvil. A truck will follow the Peruvian selection in its trips to Saransk, Yekaterinburg and Sochi. It will be installed near the stadiums and will distribute products (fruit, energy bar with quinoa ...).

 

 

 

To further reinforce the Peruvian presence, there is a dedicated site (www.casaperu.pe) and, in the building Manège, a 4700 m2 exhibition center located near the Red Square, Casa Perú de Moscú, which will take place from June 18 to 28

 

 

 

source: promperu.gob.pe, peru.info/casa-peru