Exports, new ambassadors for tourism in Vélez-Málaga

Exports make a promotion for tourism.

Original initiative, a collaboration between the  public administrations and private companies exporting agricultural products. The operation is intended to raise the awareness of the region Vélez-Málaga Costa del Sol and which is entitled "El sabor del un lugar" (the flavor of a place).

The consumer who resides in one of 30 countries where mangoes and avocados are exported will find, in each package or lot, a promotional brochure on Vélez-Málaga. This booklet provides all the necessary information to better know the region and encourage consumers to come the region for tourism.

More than 1.5 million brochures have been published in 4 languages ??and remitted to 10 exporting companies collaborating with this operation: Axarfruit, Exceltrop, Frunet, Frutas Montosa, Natural Tropic, Provelpack, Reyes Gutiérrez, Sigfrido, Tropical Millenium, Trops.

source : malago hoy es